Taylor, the UK’s market leader in waste and recycling containment solutions, wanted to position itself as more than just a manufacturer of bins and highlight its other specialist areas such as waste management and recycling consultancy. JBP has focussed its efforts on positioning Taylor as opinion formers on industry issues in the markets they are targeting for new business and legislative developments affecting the waste industry. JBP is also involved in undertaking a brand development and stakeholder relations programme for the company. Click here to view Taylor case study.
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